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Back and even brighter, the famed Anheuser-Busch holiday lights display will offer more than half a million lights and a variety of new experiences in 2014.

The season-long activities will begin on Thursday, Nov. 20, and continue every Thursday, Friday, Saturday and Sunday from 6 to 9 p.m. through Jan. 4. For the second year in a row, the towering, Germanic-style red-brick buildings adorned with thousands of lights can be enjoyed up-close through a self-guided walking tour beginning at the St. Louis Brewery Tour Center and winding through the iconic brewery campus. In addition to the free walking tour, this year’s holiday offerings include beer sampling, s’mores station, and biergarten buffet.

There are also several packages available for purchase which include various combinations of activities.

“Our magical holiday lights have been a special tradition Anheuser-Busch has shared with the community for years,” said Julia Mize, Vice President of Experiential Marketing, Anheuser-Busch.

The Biergarten, serving food and beverage, will have extended hours through the holiday season. Free parking is available in the designated Anheuser-Busch Tour Center parking lots, located on the corner of Lynch and 12th streets. The holiday lights experience is also wheelchair accessible and stroller friendly.

The walking tour will not be available on Thanksgiving Day, Christmas Day or New Year’s Day. Drive-through tours are welcome Monday through Wednesday evenings from Nov. 24 until Dec. 31 from dusk until midnight and on Thanksgiving Day, Christmas Day and New Year’s Day. Visitors can enter from Arsenal Street turning onto Seventh Street and then travel along Pestalozzi Street.

More information and special experience tickets available at www.budweisertours.com.

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